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Fairtrasa Expands Into China

January 29, 2015  /  David Castro  /  Source

The creation of Fairtrasa China represents a significant expansion in the organization's ability to empower small-scale farmers in developing countries. With import offices in Europe, the UK, the US and now Shanghai, Fairtrasa will import fruit products from supply companies and sell them in China and other Asian markets. "China is one of the markets of the future for safe, healthy, organic fruit, and we're positioning ourselves early to capture that growth when it comes. Just as Fairtrasa was a pioneer of organic and fairtrade in Latin America and Europe, we want to be pioneers in China and the Asia region," says Fairtrasa founder and Ashoka Fellow Patrick Struebi of the expansion. Sophia Cai co-founded Fairtrasa China and will serve as its Country Manager. Learn more about this key growth in Fairtrasa's global impact here.

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